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<?xml-stylesheet type="text/xsl" href="http://bis.net.vn/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>BI</title><link>http://bis.net.vn/forums/36.aspx</link><description>Business Intelligence - Từ lý thuyết đến thực tiễn</description><dc:language /><generator>CommunityServer 2007.1 (Debug Build: 20910.1126)</generator><item><title>Re: Business Intelligence là gì ?</title><link>http://bis.net.vn/forums/thread/286.aspx</link><pubDate>Sat, 03 Apr 2010 18:14:15 GMT</pubDate><guid isPermaLink="false">1f091f9a-c4ee-4265-87a8-690b2c4b7dc4:286</guid><dc:creator>chucnv</dc:creator><slash:comments>0</slash:comments><comments>http://bis.net.vn/forums/thread/286.aspx</comments><wfw:commentRss>http://bis.net.vn/forums/commentrss.aspx?SectionID=36&amp;PostID=286</wfw:commentRss><description>&lt;div&gt;Ch&amp;#224;o bạn,&lt;/div&gt;
&lt;div&gt;M&amp;#236;nh kh&amp;#244;ng biết BI c&amp;#243; nhiều t&amp;#224;i liệu về tiếng Việt kh&amp;#244;ng nữa,&amp;nbsp; c&amp;#225;i n&amp;#224;y bạn c&amp;#243; thể t&amp;#236;m tr&amp;#234;n mạng xem thử nh&amp;#233;. Theo m&amp;#236;nh biết th&amp;#236; từ SQL SERVER 2005 trở đi, Microsoft đ&amp;#227; t&amp;#237;ch hợp rất nhiều khả năng hỗ trợ BI cho Doanh nghiệp th&amp;#244;ng qua c&amp;#225;c tool report v&amp;#224; analyse data&amp;nbsp;trong kho&amp;nbsp; dữ liệu. Tuy nhi&amp;#234;n c&amp;#225;c giải ph&amp;#225;p về BI h&amp;#224;ng đầu hiện nay phải kể đến l&amp;#224; SAS v&amp;#224; Oracle. Bạn c&amp;#243; thể tham khảo th&amp;#234;m về khả năng hỗ trợ BI&amp;nbsp; của c&amp;#225;c nh&amp;#224; cung cấp tr&amp;#234;n qua địa chỉ website&amp;nbsp; ph&amp;#237;a dưới b&amp;#224;i viết về BI.&lt;/div&gt;
&lt;div&gt;Hy vọng bạn sẽ t&amp;#236;m ra được giải ph&amp;#225;p tốt nhất cho vấn đề của bạn.&lt;/div&gt;
&lt;div&gt;Thực ra để triển khải giải ph&amp;#225;p BI cho doanh nghiệp cần rất nhiều kh&amp;#226;u v&amp;#224; phải c&amp;#243; qui tr&amp;#236;nh l&amp;#226;u d&amp;#224;i, chứ kh&amp;#244;ng phải cứ mua một phần mềm về&amp;nbsp;th&amp;#236; gọi&amp;nbsp;l&amp;#224; triển khai BI. C&amp;#243; thể hiểu một c&amp;#225;ch đơn giản (c&amp;#243; thể kh&amp;#244;ng đầy đủ) l&amp;#224; BI = ISO + IT&lt;/div&gt;
&lt;div&gt;ISO l&amp;#224; chuẩn ho&amp;#225; qui tr&amp;#236;nh&lt;/div&gt;
&lt;div&gt;IT : Tin học ho&amp;#225;&lt;/div&gt;
&lt;div&gt;Ch&amp;#250;c bạn th&amp;#224;nh c&amp;#244;ng.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;</description></item><item><title>Re: Business Intelligence là gì ?</title><link>http://bis.net.vn/forums/thread/285.aspx</link><pubDate>Sat, 03 Apr 2010 10:26:06 GMT</pubDate><guid isPermaLink="false">1f091f9a-c4ee-4265-87a8-690b2c4b7dc4:285</guid><dc:creator>nguyen</dc:creator><slash:comments>0</slash:comments><comments>http://bis.net.vn/forums/thread/285.aspx</comments><wfw:commentRss>http://bis.net.vn/forums/commentrss.aspx?SectionID=36&amp;PostID=285</wfw:commentRss><description>&lt;div&gt;Rất cảm ơn b&amp;#224;i viết thật hữu &amp;#237;ch của &lt;strong&gt;chucnv.&amp;nbsp;&lt;/strong&gt;&amp;nbsp;Hiện tại m&amp;#236;nh đang quan t&amp;#226;m về vấn đề ph&amp;#226;n t&amp;#237;ch b&amp;#225;o c&amp;#225;o t&amp;#224;i ch&amp;#237;nh DN, nhưng kh&amp;#244;ng chuy&amp;#234;n Tin lắm. Kh&amp;#244;ng biết BI c&amp;#243; t&amp;#224;i liệu bằng tiếng Việt kh&amp;#244;ng? V&amp;#224; n&amp;#243; c&amp;#243; th&amp;#237;ch hợp với SQL Server kh&amp;#244;ng?&amp;nbsp;Hay chủ yếu l&amp;#224; Oracle?&amp;nbsp;C&amp;#243; thể mua&amp;nbsp;BI&amp;nbsp;ở đ&amp;#226;u, hay download tr&amp;#234;n mạng l&amp;#224;&amp;nbsp;được?&amp;nbsp;Mong nhận được &amp;#253; kiến từ c&amp;#225;c bạn. Thanks!&lt;/div&gt;</description></item><item><title>Re: Business Intelligence là gì ?</title><link>http://bis.net.vn/forums/thread/275.aspx</link><pubDate>Mon, 29 Mar 2010 02:51:58 GMT</pubDate><guid isPermaLink="false">1f091f9a-c4ee-4265-87a8-690b2c4b7dc4:275</guid><dc:creator>minhkt</dc:creator><slash:comments>0</slash:comments><comments>http://bis.net.vn/forums/thread/275.aspx</comments><wfw:commentRss>http://bis.net.vn/forums/commentrss.aspx?SectionID=36&amp;PostID=275</wfw:commentRss><description>&lt;BLOCKQUOTE&gt;&lt;div&gt;&lt;img src="/Themes/redtheme/images/icon-quote.gif"&gt; &lt;strong&gt;thanhlink:&lt;/strong&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;Phần mềm ERP c&amp;#243; phải theo qui tr&amp;#236;nh n&amp;#224;o kh&amp;#244;ng? v&amp;#224; &amp;#225;p dụng BI kh&amp;#244;ng?&lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;/BLOCKQUOTE&gt;&lt;/div&gt;&lt;div&gt;&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;span style="color:windowtext;"&gt;ERP - Enterprise Resource Planning&lt;/span&gt; được xem l&amp;#224; một phần của c&amp;#225;c giải ph&amp;#225;p BI.&lt;br /&gt;&lt;/div&gt;</description></item><item><title>Re: Business Intelligence là gì ?</title><link>http://bis.net.vn/forums/thread/272.aspx</link><pubDate>Sun, 28 Mar 2010 04:01:12 GMT</pubDate><guid isPermaLink="false">1f091f9a-c4ee-4265-87a8-690b2c4b7dc4:272</guid><dc:creator>thanhlink</dc:creator><slash:comments>0</slash:comments><comments>http://bis.net.vn/forums/thread/272.aspx</comments><wfw:commentRss>http://bis.net.vn/forums/commentrss.aspx?SectionID=36&amp;PostID=272</wfw:commentRss><description>&lt;div&gt;Phần mềm ERP c&amp;#243; phải theo qui tr&amp;#236;nh n&amp;#224;o kh&amp;#244;ng? v&amp;#224; &amp;#225;p dụng BI kh&amp;#244;ng?&lt;/div&gt;</description></item><item><title>Business Intelligence là gì ?</title><link>http://bis.net.vn/forums/thread/242.aspx</link><pubDate>Wed, 10 Mar 2010 03:10:00 GMT</pubDate><guid isPermaLink="false">1f091f9a-c4ee-4265-87a8-690b2c4b7dc4:242</guid><dc:creator>chucnv</dc:creator><slash:comments>0</slash:comments><comments>http://bis.net.vn/forums/thread/242.aspx</comments><wfw:commentRss>http://bis.net.vn/forums/commentrss.aspx?SectionID=36&amp;PostID=242</wfw:commentRss><description>&lt;div style="line-height:150%;" align="center"&gt;&lt;strong&gt;&lt;span style="line-height:150%;color:windowtext;font-size:20pt;"&gt;Business Intelligence (BI)&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;
&lt;div style="line-height:150%;" align="center"&gt;&lt;strong&gt;&lt;/strong&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Nguyễn Văn Chức (BI Lab of YZU )&lt;/span&gt;
&lt;/strong&gt;&lt;div&gt;&lt;strong&gt;&lt;/strong&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Email : chucnv@ud.edu.vn&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/div&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;Hiện nay,&amp;nbsp;kh&amp;#225;i niệm về &lt;strong&gt;Business Intelligence&lt;/strong&gt; (BI, tạm dịch l&amp;#224; Kinh doanh th&amp;#244;ng minh hay tr&amp;#237; tuệ doanh nghiệp) ở Việt Nam c&amp;#242;n kh&amp;#225; mới mẻ v&amp;#224; c&amp;#225;c doanh nghiệp lớn ở Việt Nam Vẫn chưa triển khai BI v&amp;#236; rất nhiều l&amp;#253; do. B&amp;#224;i viết n&amp;#224;y nhằm cung cấp cho bạn đọc một c&amp;#225;i nh&amp;#236;n chung về BI. &lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;C&amp;#243; rất nhiều định nghĩa về BI như dưới đ&amp;#226;y, mỗi định nghĩa n&amp;#234;u l&amp;#234;n một đặc trưng nổi bật của BI nhưng chung qui lại tất cả đều đề cập đến &lt;em&gt;khả năng trợ gi&amp;#250;p ra quyết định hiệu quả trong kinh doanh của BI&lt;/em&gt;.&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Dưới đ&amp;#226;y l&amp;#224; một số định nghĩa về BI&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;em&gt;&lt;span style="color:windowtext;"&gt;Business Intelligence đề cập đến c&amp;#225;c kỹ năng, qui tr&amp;#236;nh, c&amp;#244;ng nghệ, ứng dụng được sử dụng để hỗ trợ ra quyết định&lt;/span&gt;&lt;/em&gt;&lt;span style="color:windowtext;"&gt; (Business Intelligence (BI) refers to skills, processes, technologies, applications and practices used to support decision making). &amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;em&gt;&lt;span style="color:windowtext;"&gt;BI l&amp;#224; c&amp;#225;c ứng dụng v&amp;#224; c&amp;#244;ng nghệ&amp;nbsp;để chuyển dữ liệu doanh nghiệp th&amp;#224;nh h&amp;#224;nh động&lt;/span&gt;&lt;/em&gt;&lt;span style="color:windowtext;"&gt; (BI is the applications and technologies transforming Business Data into Action)&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Hoặc&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;em&gt;&lt;span style="color:windowtext;"&gt;BI l&amp;#224; c&amp;#244;ng nghệ mới gi&amp;#250;p doanh nghiệp hiểu biết về qu&amp;#225; khứ v&amp;#224; dự đo&amp;#225;n tương lai&lt;/span&gt;&lt;/em&gt;&lt;span style="color:windowtext;"&gt; &amp;nbsp;(BI is the new technology for understanding the past &amp;amp; predicting the future)&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;T&amp;#243;m lại:&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;BI l&amp;#224; qui tr&amp;#236;nh v&amp;#224; c&amp;#244;ng nghệ m&amp;#224; c&amp;#225;c doanh nghiệp d&amp;#249;ng để kiểm so&amp;#225;t khối lượng dữ liệu khổng lồ, khai ph&amp;#225; tri thức gi&amp;#250;p cho c&amp;#225;c doanh nghiệp c&amp;#243; thể đưa c&amp;#225;c c&amp;#225;c quyết định hiệu quả hơn trong hoạt động kinh doanh của m&amp;#236;nh. C&amp;#244;ng nghệ BI (BI technology) cung cấp một c&amp;#225;ch nh&amp;#236;n to&amp;#224;n cảnh hoạt động của doanh nghiệp từ qu&amp;#225; khứ, hiện tại v&amp;#224; c&amp;#225;c dự đo&amp;#225;n tương lai. Mục đ&amp;#237;ch của BI l&amp;#224; hỗ trợ cho doanh nghiệp ra quyết định tốt hơn. V&amp;#236; vậy một hệ thống BI (BI system) c&amp;#242;n được gọi l&amp;#224; hệ thống hỗ trợ quyết đinh (&lt;a title="Decision support system" href="http://en.wikipedia.org/wiki/Decision_support_system"&gt;&lt;span style="color:windowtext;"&gt;Decision Support System&lt;/span&gt;&lt;/a&gt; -DSS)&lt;/span&gt;&lt;/p&gt;
&lt;div style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;C&amp;#225;c th&amp;#224;nh phần ch&amp;#237;nh của hệ thống BI được m&amp;#244; tả như h&amp;#236;nh dưới đ&amp;#226;y&lt;/span&gt; 
&lt;div&gt;
&lt;div align="center"&gt;&lt;img alt="" src="http://bis.net.vn/photos/storage/BI002.jpg" border="0" height="302" width="456" /&gt;&lt;/div&gt;&lt;/div&gt;&lt;/strong&gt;&lt;/div&gt;
&lt;p style="line-height:150%;" align="center"&gt;&lt;span style="color:windowtext;"&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;Vấn đề cốt l&amp;#245;i trong hệ thống BI l&amp;#224; kho dữ liệu (Data Warehouse) v&amp;#224; khai ph&amp;#225; dữ liệu (Data Mining) v&amp;#236; dữ liệu d&amp;#249;ng trong BI l&amp;#224; dữ liệu tổng hợp (Nhiều nguồn, nhiều định dạng, ph&amp;#226;n t&amp;#225;n v&amp;#224; c&amp;#243; t&amp;#237;nh lịch sử) đ&amp;#243; l&amp;#224; đặc trung của kho dữ liệu. Đồng thời việc ph&amp;#226;n t&amp;#237;ch dữ liệu trong BI kh&amp;#244;ng phải l&amp;#224; những ph&amp;#226;n t&amp;#237;ch đơn giản (query, Filtering) m&amp;#224; l&amp;#224; những kỹ thuật trong khai ph&amp;#225; dữ liệu (Data Mining) d&amp;#249;ng để ph&amp;#226;n loại (classification) ph&amp;#226;n cụm (clustering), hay dự đo&amp;#225;n (Prediction). V&amp;#236; vậy BI c&amp;#243; mối quan hệ rất chặt chẽ với Data Warehouse v&amp;#224; Data mining. &lt;/span&gt;&lt;/p&gt;
&lt;div style="line-height:150%;"&gt;&lt;em&gt;&lt;span style="color:windowtext;"&gt;Hệ thống BI đơn giản c&amp;#243; thể được xem l&amp;#224; sự kết hợp của 3 th&amp;#224;nh phần ch&amp;#237;nh như sau:&lt;/span&gt; 
&lt;div&gt;
&lt;div align="center"&gt;&lt;img alt="" src="http://bis.net.vn/photos/storage/BI001.gif" border="0" height="315" width="313" /&gt;&lt;/div&gt;&lt;/div&gt;&lt;/em&gt;&amp;nbsp;&lt;/div&gt;
&lt;p&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Trong đ&amp;#243;:&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;Data Warehouse (Kho dữ liệu): Chứa dữ liệu tổng hợp của doanh nghiệp&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;Data Mining (Khai ph&amp;#225; dữ liệu): C&amp;#225;c kỹ thuật d&amp;#249;ng để khai ph&amp;#225; dữ liệu v&amp;#224; ph&amp;#225;t hiện tri thức như ph&amp;#226;n loại (Classification), ph&amp;#226;n nh&amp;#243;m (clustering), ph&amp;#225;t hiện luật kết hợp (Association Rule), Dự đo&amp;#225;n (Predcition),&amp;#8230;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;Business Analyst (Ph&amp;#226;n t&amp;#237;ch kinh Doanh: C&amp;#225;c nh&amp;#224; l&amp;#227;nh đạo Doanh nghiệp đưa ra những quyết định chiến lược đối với hoạt động kinh doanh của doanh nghiệp.&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Dưới đ&amp;#226;y l&amp;#224; quan điểm của SAS về BI&lt;/span&gt;&lt;/strong&gt;&amp;nbsp;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;
&lt;div align="center"&gt;&lt;img alt="" src="http://bis.net.vn/photos/storage/BI003.jpg" border="0" height="305" width="444" /&gt;&lt;/div&gt;
&lt;div align="center"&gt;&amp;nbsp;&lt;/div&gt;BI c&amp;#243; lợi &amp;#237;ch g&amp;#236;?&lt;/span&gt;&lt;/strong&gt;
&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;BI l&amp;#224;m tăng khả năng kiểm so&amp;#225;t th&amp;#244;ng tin của doanh nghiệp một c&amp;#225;ch ch&amp;#237;nh x&amp;#225;c, hiệu quả từ đ&amp;#243; c&amp;#243; thể ph&amp;#226;n t&amp;#237;ch, khai ph&amp;#225; tri thức gi&amp;#250;p doanh nghiệp c&amp;#243; thể dự đo&amp;#225;n về xu hướng của gi&amp;#225; cả dịch vụ, h&amp;#224;nh vi kh&amp;#225;ch h&amp;#224;ng, ph&amp;#225;t hiện kh&amp;#225;ch h&amp;#224;ng tiềm năng để đề ra c&amp;#225;c chiến lược kinh doanh ph&amp;#249; hợp nhằm tăng khả năng cạnh tranh doanh nghiệp.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;BI gi&amp;#250;p cho c&amp;#225;c doanh nghiệp sử dụng th&amp;#244;ng tin một c&amp;#225;ch hiệu quả, ch&amp;#237;nh x&amp;#225;c để th&amp;#237;ch ứng với m&amp;#244;i trường thay đổi li&amp;#234;n tục v&amp;#224; cạnh tranh khốc liệt trong kinh doanh.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Ra c&amp;#225;c quyết định kinh doanh hiệu quả hơn&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;ul style="margin-left:40px;"&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;X&amp;#225;c định được vị tr&amp;#237; v&amp;#224; sức cạnh tranh của DN&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Ph&amp;#226;n t&amp;#237;ch h&amp;#224;nh vi kh&amp;#225;ch h&amp;#224;ng&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;X&amp;#225;c định mục đ&amp;#237;ch v&amp;#224; chiến lược Marketing&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Dự đo&amp;#225;n tương lai của doanh nghiệp&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;X&amp;#226;y dựng chiến lược kinh doanh&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Giữ được kh&amp;#225;ch h&amp;#224;ng c&amp;#243; gi&amp;#225; trị v&amp;#224; dự đo&amp;#225;n kh&amp;#225;ch h&amp;#224;nh tiềm năng&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;C&amp;#225;c c&amp;#244;ng nghệ hỗ trợ BI&amp;nbsp;(&lt;/span&gt;&lt;/strong&gt;&lt;span style="color:windowtext;"&gt;Technologies supporting for BI)&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Kho dữ liệu (Data warehousing), &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Hệ thống hoạch định nguồn lực Doanh nghiệp (Enterprise resource planning (ERP) systems)&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;C&amp;#244;ng nghệ truy vấn v&amp;#224; lập b&amp;#225;o c&amp;#225;o (Query and report writing technologies)&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;C&amp;#244;ng cụ khai ph&amp;#225; v&amp;#224; ph&amp;#226;n t&amp;#237;ch dữ liệu&amp;nbsp;(Data mining and analytics tools)&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Hệ thống hỗ trợ ra quyết định (Decision support systems)&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="font-family:Symbol;color:windowtext;"&gt;&amp;#183;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Quản l&amp;#253; quan hệ kh&amp;#225;ch h&amp;#224;ng&amp;nbsp;(Customer relation management)&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Lưu &amp;#253; &lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;em&gt;&lt;span style="color:windowtext;"&gt;Mặc d&amp;#249; ch&amp;#250;ng ta gọi l&amp;#224; Business Intelligence (BI) nhưng kh&amp;#225;i niệm v&amp;#224; c&amp;#225;c kỹ thuật &amp;nbsp;của BI c&amp;#243; thể d&amp;#249;ng được cho hầu hết c&amp;#225;c tổ chức kinh tế x&amp;#227; hội như gi&amp;#225;o dục (Education), ch&amp;#237;nh phủ(Government), chăm s&amp;#243;c sức khỏe (health care)&amp;#8230;.&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;C&amp;#225;c hoạt động ch&amp;#237;nh của IB (BI Activities)&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="color:windowtext;"&gt;&amp;#8226;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Hỗ trợ quyết định (decision support), &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="color:windowtext;"&gt;&amp;#8226;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Truy vấn v&amp;#224; b&amp;#225;o c&amp;#225;o (query and reporting), &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="color:windowtext;"&gt;&amp;#8226;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Ph&amp;#226;n t&amp;#237;ch xử l&amp;#253; trực tuyến (online analytical processing (OLAP)), &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="color:windowtext;"&gt;&amp;#8226;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Ph&amp;#226;n t&amp;#237;ch thống k&amp;#234; (statistical analysis), &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="color:windowtext;"&gt;&amp;#8226;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Dự đo&amp;#225;n (forecasting), v&amp;#224;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="text-align:justify;line-height:150%;text-indent:-0.25in;margin-left:0.5in;"&gt;&lt;span style="color:windowtext;"&gt;&amp;#8226;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Khai ph&amp;#225; dữ liệu (data mining).&lt;/span&gt;&lt;/span&gt;&amp;nbsp;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;BI d&amp;#224;nh cho ai (BI Users)&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;margin-left:0.25in;"&gt;&lt;span style="color:windowtext;"&gt;Rất nhiều người d&amp;#249;ng c&amp;#243; thể hưởng lợi từ BI&lt;/span&gt;&lt;/p&gt;
&lt;ul&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Ban quản trị (Executives)&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Người ra quyết định kinh doanh (Business Decision Makers)&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Kh&amp;#225;ch h&amp;#224;ng (Customers)&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family:Wingdings;color:windowtext;"&gt;&lt;span style="font:7pt &amp;#39;Times New Roman&amp;#39;;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;span&gt;&lt;span style="color:windowtext;"&gt;Ph&amp;#226;n t&amp;#237;ch vi&amp;#234;n (Analysts)&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;
&lt;p style="line-height:150%;background:none repeat scroll 0% 0% white;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Danh s&amp;#225;ch c&amp;#225;c nh&amp;#224; cung cấp BI system&amp;nbsp;(List of Business Intelligence tools)&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;background:none repeat scroll 0% 0% white;"&gt;&lt;span style="color:windowtext;"&gt;Những sản phẩm dưới đ&amp;#226;y được kiểm tra th&amp;#244;ng qua 70 ti&amp;#234;u ch&amp;#237;&amp;nbsp;quan trọng để n&amp;#226;ng cao năng suất v&amp;#224; khả năng hỗ trợ kinh doanh th&amp;#244;ng minh của doanh nghiệp (được xếp theo thứ tự giảm dần của khả năng hỗ trợ của sản phẩm&lt;em&gt;) (The second edition of the independent Business Intelligence Tools Survey, published in October 2008)&lt;/em&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;background:none repeat scroll 0% 0% white;"&gt;&lt;span style="color:windowtext;"&gt;1. Oracle Enterprise BI Server - Version 7.8 - Oracle&lt;br /&gt;2. Business Objects Enterprise - Version XI r2 - Business Objects (now SAP)&lt;br /&gt;3. SAP NetWeaver BI - Version 7.0 - SAP &lt;br /&gt;4. SAS Enterprise BI Server - Version 9.1.3 - SAS Institute &lt;br /&gt;5. TM/1 &amp;amp; Executive Viewer - Version 9.1 - Applix (now IBM) &lt;br /&gt;6. BizzScore Suite - Version 7.2 - EFM Software &lt;br /&gt;7. WebFocus - Version 7 - Information Builders &lt;br /&gt;8. Excel, Performance Point, Analysis Server - Version 2007/2005 - Microsoft &lt;br /&gt;9. QlikView - Version 8.5 - QlikTech &lt;br /&gt;10. Microstrategy - Version 8 - Microstrategy &lt;br /&gt;11. Hyperion System - Version 9 - Hyperion (now Oracle) &lt;br /&gt;12. Actuate - Version 9.1 - Actuate &lt;br /&gt;13. Cognos Series 8 - Version 8.3 - Cognos (now IBM) &lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;strong&gt;&lt;span style="color:windowtext;"&gt;Một số website hữu &amp;#237;ch về BI:&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.businessintelligence.com/"&gt;&lt;span style="color:windowtext;"&gt;www.businessintelligence.com/&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.microsoft.com/bi"&gt;&lt;span style="color:windowtext;"&gt;www.microsoft.com/bi&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.business-intelligence.co.uk/"&gt;&lt;span style="color:windowtext;"&gt;www.business-intelligence.co.uk&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.sas.com/technologies/bi"&gt;&lt;span style="color:windowtext;"&gt;www.sas.com/technologies/bi&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.oracle.com/us/solutions/ent-performance-bi/"&gt;&lt;span style="color:windowtext;"&gt;www.oracle.com/us/solutions/ent-performance-bi/&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.bi.dwexplorer.com/bi-tool"&gt;&lt;span style="color:windowtext;"&gt;www.BI.dwexplorer.com/bi-tool&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.businessintelligencetoolbox.com/"&gt;&lt;span style="color:windowtext;"&gt;www.businessintelligencetoolbox.com&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p style="line-height:150%;"&gt;&lt;span style="color:windowtext;"&gt;&lt;a href="http://www.businessintelligence.ittoolbox.com/"&gt;&lt;span style="color:windowtext;"&gt;www.businessintelligence.ittoolbox.com&lt;/span&gt;&lt;/a&gt;&lt;/span&gt;&amp;nbsp;&lt;/p&gt;</description></item></channel></rss>